Content and Context Aware Adaptation

Upload a high resolution version of any image and Cloudinary automatically adapts it, on the fly, to focus on the most important area of the image, at the optimal quality and encoder settings, and responsively deliver it on any device, in any resolution.

Web-based image management console
Automatic Content-Aware Crop

When displaying images on varying screen resolutions, simply scaling up or down isn't always enough -  you often need to crop images to focus on the important areas.

With Cloudinary, the region of interest can be automatically detected in every image and then cropped on the fly to fit the graphic design and layout, on any device, without losing focus on important content.

Web-based management console

Gain important insights on your images with usage reports, in-depth analytics and actionable advice. Setup and tweak every aspect of your image pipeline"s behavior. Assign role-based access to all your team members.

Web-based management console

Gain important insights on your images with usage reports, in-depth analytics and actionable advice. Setup and tweak every aspect of your image pipeline"s behavior. Assign role-based access to all your team members.

Web-based management console

Gain important insights on your images with usage reports, in-depth analytics and actionable advice. Setup and tweak every aspect of your image pipeline"s behavior. Assign role-based access to all your team members.

Web-based management console

Gain important insights on your images with usage reports, in-depth analytics and actionable advice. Setup and tweak every aspect of your image pipeline"s behavior. Assign role-based access to all your team members.

Online media management
Intelligent Content-Aware Quality Compression

Precise adjustment of quality compression complemented by fine tuning of encoding settings can significantly reduce the file size without any noticeable quality degradation.

Cloudinary's intelligent encoding algorithm analyzes every image to find the best quality compression level and optimal encoding settings based on the image content and the viewing browser, in order to produce a perceptually fine image while minimizing the file size.

Web-based image management console
Dynamic Format Selection

Image formats can have a significant impact on the page load time. The “right format” for an image depends on the desired visual results and functional requirements. The browser and format compatibility requirements seem simple, but manually adopting the format logic for many images can be complex and inefficient.

To optimize delivery, Cloudinary dynamically selects the most efficient format, based on the content and viewing browser, and converts the format, on the fly. No more manual conversion of images to the most efficient formats.

Online media management
Automatic Responsive Images

In order to implement responsive design, developers need to create multiple versions of every image to make it look perfect on any device, in any resolution, pixel density or orientation.

Cloudinary simplifies dynamic image delivery for responsive websites by automating the image width and DPR value decision based on the viewing device, display size and layout. 

Answers.com - Todd Ross, Director of Quality Engineering Group 

"Answers.com has been successfully using Cloudinary since 2014 to manage millions of images on our sites.  We were excited to test the new automation features, which promise to simplify image management and transformations even further. We expect that the auto quality feature alone will help reduce bandwidth costs and speed our site’s load time while visibly maintaining the quality of every image.” 


Our Customers

Here are few of the 110,000 customers, from startups to enterprises, who manage over 8,000,000,000 images with Cloudinary

  • Outbrain
  • Answers.com
  • Red Bull
  • Fiverr
  • LifeHacker
  • Condé Nast
  • eBay